The Pertamina Grand Prix of Indonesia 2024 is shaping up to be a must-see event for motorsport enthusiasts, with Pertamina continuing its commitment to showcasing world-class sport and entertainment at the Pertamina Mandalika International Circuit. The event will feature not only the prestigious MotoGP but also the Asia Road Racing Championship (ARRC), making it a prominent international fixture in 2024.
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Pertamina's Ongoing Support for SMEs and Local Economy
Pertamina’s involvement in the 2024 Grand Prix goes beyond racing. According to Wiko, a key representative from the company, Pertamina will engage more than 50 small and medium enterprises (SMEs) during the event, significantly boosting local businesses and contributing even more to the economy compared to previous years. This initiative reflects Pertamina's larger vision of promoting business development on a global scale while supporting Indonesia's national economic growth.
Elevating Indonesia on the Global Motorsport Stage
Pertamina’s continuous involvement in MotoGP is part of its larger mission to bring international motorsport to Indonesia, positioning the country as a destination for world-class events. This effort is set to create substantial opportunities for local businesses and increase Indonesia's visibility on the global stage.
Wiko emphasized that Pertamina’s participation exemplifies the company’s commitment to advancing Indonesia’s presence in the international automotive industry, reinforcing the belief that events like the MotoGP will act as a catalyst for broader economic development.
Pertamina Enduro VR46 Racing Team: A High-Profile Partnership
A key highlight of Pertamina's international strategy is its partnership with the VR46 Racing Team, owned by the legendary MotoGP champion Valentino Rossi. The collaboration, which began in 2024, will extend until 2026, with Pertamina Lubricants' flagship product, Pertamina Enduro, prominently featured as part of the team’s branding. This partnership underscores Pertamina's ambition to cement its place in the global automotive industry.
Wiko added, "The trust placed in Pertamina Enduro by the VR46 Racing Team and Valentino Rossi himself speaks volumes about the international quality of our products." The partnership marks an important milestone for both Pertamina and Indonesia, demonstrating the nation’s potential in the competitive world of motorsports.
Pertamina’s Participation in the MotoGP Event
Besides its role as the host, Pertamina will also take an active part in the MotoGP event through the Pertamina Enduro VR46 Racing Team. As one of the pride teams of the Mandalika event, the team represents both Indonesia and Pertamina’s top-tier presence in the international racing community.
According to Fadjar Djoko Santoso, Pertamina’s Vice President of Corporate Communication, “We are fully committed to supporting the Pertamina Grand Prix of Indonesia 2024 at the Pertamina Mandalika International Circuit. We are optimistic that the Pertamina Enduro VR46 Racing Team will achieve remarkable success during the event.”
A Grand Future for Indonesian Motorsports
As the Pertamina Grand Prix of Indonesia 2024 approaches, it is clear that Pertamina’s dedication to motorsports goes far beyond just sponsorship. Through collaborations with international racing teams like VR46, engaging with local SMEs, and continuing to promote Indonesia as a global motorsport destination, Pertamina is helping to create a legacy that will benefit not just the racing community, but the national economy as a whole.
The combination of world-class sport and entertainment – "sportainment" – continues to evolve at Mandalika, with Pertamina at the forefront, driving Indonesia’s future as a hub for global motorsport events.