In the heart of Central Lombok, West Nusa Tenggara (NTB), the Pertamina Mandalika International Circuit witnessed an exhilarating spectacle from October 13 to 15, 2023. The Pertamina Grand Prix of Indonesia (Indonesian GP) 2023 roared to life, and the results were nothing short of astounding. This article delves into the success story of the Indonesian GP 2023, how it surpassed all expectations, and the significant impacts it had on the national economy and tourism sector.
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Setting the Stage
MotoGP Mandalika's Triumph
The Pertamina Grand Prix of Indonesia 2023 was a monumental achievement for the nation. Overcoming obstacles and doubts, Priandhi Satria, CEO of PT MGPA Nusantara Jaya (MGPA), expressed immense pride in Indonesia's capability to host such a prestigious event. With viewership spanning 200 countries and nearly 500 million verified viewers, the Mandalika Circuit left a lasting impression.
A Remarkable Circuit
Despite being just 1.5 years old, the Mandalika Circuit earned accolades from riders and FIM (Fédération Internationale de Motocyclisme). The circuit's quality stood among the best in the MotoGP series, making it a point of pride for all involved.
Building Momentum
The success of the Indonesian GP 2023 serves as a springboard for an even grander MotoGP event next year. The nation is gearing up for an even more remarkable showcase of talent and speed.
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Beyond the Race
Economic Boost
The Indonesian GP 2023 wasn't just about racing; it was about boosting the economy. Thousands of local workers in NTB found employment, and the local tourism industry flourished. This positive impact rippled through the regional economy, providing substantial support to the national economy.
Optimistic Projections
PT Pengembangan Pariwisata Indonesia/Indonesia Tourism Development Corporation (ITDC) expects the MotoGP event's contribution to the national economy to surpass last year's figures, which exceeded IDR 4.5 trillion.
A Wider Economic Impact
Minister of State-Owned Enterprises (BUMN) Erick Thohir anticipates an even more significant economic impact than the 2022 MotoGP Mandalika event. Infrastructure improvements and meticulous planning by state-owned enterprises set the stage for this exceptional growth.
Improved Spectator Experience
Smoother Flow
Compared to the previous year, the flow of spectators was remarkably smoother. Enhanced access routes to NTB and improved coordination made the journey to the Mandalika Circuit a breeze. Traffic jams became a thing of the past.
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A Collaborative Effort
A Team of Supporters
The success story of the Indonesian GP 2023 was not a solo endeavor. It received unwavering support from various parties, including the government, state-owned enterprises (BUMN), and private organizations. Official sponsors like Pertamina, BNI, Mandiri, and many others played a pivotal role in making this event a reality.
Elevating Indonesia's Reputation
Daswar Marpaung, President Director of Dyandra&Co., acknowledged that the success of the Indonesian GP 2023 elevated Indonesia's reputation on the global stage. The collaborative efforts of all parties involved, including the passionate spectators, made this achievement possible.
Empowering Small Businesses
This year's vibrant side events added to the fervor of the Indonesian GP audience. These side events provided a platform for small and medium-sized enterprises (UMKM) to showcase their businesses globally. With 103 UMKMs participating, the event enriched various fields, including culinary, handicrafts, and fashion.
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A Grand Spectacle
With four major zones—Merdeka Zone, Bhinneka Zone, Pusaka Zone, and Tropika Zone—that hosted a myriad of activities, the Indonesian GP 2023 offered something for everyone. From local musicians on the Pertamina Energizing Stage to test ride events, official merchandise stores, and a variety of UMKM booths and food and beverage areas named Fuel Up, the spectators enjoyed a smorgasbord of attractions throughout the event.
The Indonesian GP 2023 not only made history in the world of motorsports but also left an indelible mark on Indonesia's economy and tourism sector. With the promise of an even grander event in the future, the nation is poised to continue reaping the rewards of hosting this iconic race.